ClickFire Media Hosts First Live Stream Panel on Application of the App

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On Wednesday, January 27th, ClickFire Media hosted "The Application Of The App: An interactive conversation about the latest in effective App developments."



The panel discussed how mobile apps have become a game-changer: everyone knows they need to have a presence in the new medium, but exactly what is that presence and how should it be leveraged? CFM, fresh from the successful collaboration on the recently launched Starz iPad app "The Scrolls of Spartacus," sponsored the live-stream discussion around the future of apps for mobile, iPads and new tablets. The discussion was moderated by integrated executions expert and Y&R Senior Content Producer, Nik Traxler, and featured Gary Toste, CEO/ Founder of Brisk Mobile and CFM strategic partner, as well as Nick Agderian, CFM Creative Director and Matt DeSimone, Senior Interactive Producer responsible for the Starz project.

During the live-streamed panel, which had 60 guests in attendance and almost 800 online viewers, we demonstrated a number of apps and invited questions from the audience while giving updates and answers via live Tweeting. The event was a huge success and the first of a series of Webinars to come from the ClickFire team.

http://click3x.com/applicationofapp/

by admin 01.31.2011