The Big Idea

 
MTV VMA Before and After

MTV VMA Before and After from Connor Swegle on Vimeo.

Four Scenes from The 2009 MTV VMA Campaign that we worked on with MTV director Seyi Peter-Thomas and producer Kris Walter:

1. Russel Brand: shot downtown during the day in the Cortland Alley below Canal Street.  Post effect was to turn day to night and composite in Radio City Music Hall.
2. Ne-Yo: shot in a Brooklyn warehouse.  Post effect was to composite in the Brooklyn Bridge and add night sky effects.
3. Katy Perry: shot in a Manhattan studio.  Post effect was full on CGI rendering if the night skyline and compositing it in with lighting effects.
4. Taylor Swift: shot in a Nashville studio with environmental effects shot in Times Square.  Post effect was compositing in the Times Square footage and adding in environmental effects